Unified communications and your small business: Time for the switch?

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Chances are, your business is already in a situation that would benefit from unified communications.Unified communications ‘unify’ communications of all forms – text, video, phone, email, and voice – and lets you manage them from a single device, thereby optimizing the efficiency of your business communications. This minimizes communication mishaps and keeps your business humming more smoothly, efficiently and cost effectively

Here are 5 situations that suggest it’s time to upgrade to unified communications:

1. You missed the call.

Your receptionist thought you were in a meeting, she wasn’t sure and didn’t want to interrupt so she forwarded the call to your office voice mail. You didn’t get the voice mail until the next business day and the opportunity was lost.

With unified communications … your receptionist could see your presence and send the caller through to your office voice mail which would show up and play right on your mobile device without you stepping foot back in the office!

2. The meeting kept getting postponed because everyone needed to meet in person.

Sure, three of you could have met in the boardroom and the other five could have been be teleconferenced in, but something always goes wrong. Plus, the people on the phone can’t see the projector screen and someone always forgets to number the Powerpoint slides in the hand out.

With unified communications … everyone could meet with their own desktop or laptop, hear perfectly, participate equally and follow the visuals on the screen. They could even do some interactive brainstorming!

3. You were forced to use devices you don’t have.

The signed cancellation contract could only be received by fax and you fired your last fax machine in 1999. The scan/email/fax application you set up in its replacement stopped cooperating with the latest Widows upgrade.

With unified communications … you could photograph the signed contract with your iPhone, email it to yourself and send it in a format that it could be received by a fax at the other end.

4. Everyone in the office disappeared right when you needed them!

A customer was hopping mad and you couldn’t find their account manager. You transferred them to reception and they get voice mail and bounced back to you. Not to frustrate the customer further, you wrote their phone number down the old-fashioned way and promised to get back to them. Just as you hung up, the account manager popped her head in the door to say “she’s still in the other room if you need anything.” You gave her the sticky note.

With unified communications … you could look up at your screen to find the location of every person in your office and see if they are on the phone or not or when they will be back at their desk. You could even Instant Message then so they can choose to answer the call right at that time if they choose.

5. Everyone knows my office line – I want to keep it that way!

You are stuck at the airport and need to make a few business calls, you never give out your cell number and don’t want to start now.

With Unified Communications… The Mobile Call Manager allows you to make calls from an app. on your phone. When using this app. you have access to your entire contact list you can make and receive calls from the office and it shows all the calls as your office phone number. Your mobile number is protected and you have kept on top of your workload!

Your current set up of multiple devices, communication forms and mental checklists may suffice in the short-term, but as your business grows it needs to keep pace with the endless evolution of communications. Why not manage them all from a single source?

Here are some products you should consider to kick off your adventure in unified communications.

If you have any questions, we’d be happy to listen to your communication frustrations and design a solution.

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